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Education
MLIVE PANEL | TUESDAY, 10:15 - 11:30 AM PDT
The Art of Staying Chosen: Relationships That Outlasts the Pursuit
This moderated panel session examines what it takes to move beyond winning work to earning long-term trust and loyalty in the AEC industry. Featuring perspectives from industry end users and national business development professionals, the discussion explores the critical transition from initial pursuit to sustained partnership. Attendees will gain insight into the consistent, intentional strategies that help relationships remain strong over time, including delivering ongoing value, communicating proactively, and adapting to evolving client needs. Participants will leave with a clearer understanding of how trust is built, renewed, and maintained, ensuring client relationships endure well beyond the first win.
Learner outcomes
- By attending this session, the participant will create a client development plan that will ensure enduring client relationships that transcend the initial pursuit phase.
- The participant will learn the key tools required to transforming client relationships from transactional to long term trusted partnerships.
- Through the perspective of two prominent national end users the audience will gain invaluable perspective on how to build and maintain trusted relationships that transcend the pursuit. Through anecdotal storytelling from the Healthcare Owners they will shared lessons learned on what has worked and what to avoid.